Stage Design, Event Design, Fabrication, Project Management, On-site Supervision
GameStop Expo, Anaheim, CA, 2016
This massive stage set with projection screens and sculptural logo created the environment for 2,500 GameStop Managers to view product demos and celebrity appearances promoting 2K’s new titles.
Exhibit Design, Graphic Design, Fabrication, Project Management, On-site Supervision
12,000 square foot exhibit space for WB Games
Dramatic 20′ tall graphic towers hover over each of the brands while a canopy of white fabric tiles shifts in color, moving with the flow of the booth design. This exhibit incorporated three theaters, an amphitheater complete with bleachers rigged with bass shakers, and a plush business lounge leading to ten meeting spaces.
Stage Design, Event Design, Fabrication
For the live broadcast tournament finals of Riot’s League of Legends, NON designed the stage set, which was watched by an audience of 1000 live and millions online. Seven projection screens and video mapped kiosks showed all aspects of game play while signage towers, merchandise areas and a LAN gaming area surrounded the audience.
Design, Event Design, Fabrication, Installation
For the launch of the first issue of GOOD Magazine, NON was asked to transform the historical St. Vibiana’s Cathedral into an atmosphere that would reflect the company’s eco-friendly philosophy. Our approach was to abstract the concept of “landscape” and creating functional elements that would provide lounging areas, lighting and intimate mingling spaces. The design included custom TOPO seating platforms, bars and a lit fabric “cloud” hovering above the seating areas.
LEXUS CT UMBRA
Design, Experiential Marketing, Fabrication, On-site Supervision
As a visual representation of the campaign message, Lexus commissioned NONdesigns to create a sculptural representation of the CT 200h that will be displayed at events around the country. NON created a pixilated interpretation of the compact premium hybrid that treats viewers to the two personalities of the vehicle. When viewers walk around the installation, they experience a change in color from luxurious gold hues to organic tints of green and blue — representing the two seemingly contradictory perspectives of Lexus’ fifth hybrid.