Exhibit Design, Fabrication, Project Management, On-site Supervision
Pax East, Boston, MA, 2017
This 2,500 square foot exhibit space for Starbreeze Studios pulled elements from each game title into reality to create an experiential environment for fans to demo the new products.
Exhibit Design, Fabrication, Project Management, On-site Supervision
Salt Convention, Las Vegas, NV, 2017
This traveling VR exhibit showcases StarVR’s product in an immersive space that seamlessly transports the viewer from a physical to virtual demonstration space.
Exhibit Design, Graphic Design, Fabrication, Project Management, On-site Supervision
Comic-con NYC 2015
ABC Family released their new season of shows in an action packed booth that NON designed filled with props, photo ops, video activities and celebrity signings.
Exhibit Design, Fabrication, Project Management, On-site Supervision
A Tranquil Underwater Experience for 505 Games
For the E3 release of the peaceful free diving game, ABZÛ, NON created a geometric space that embodied the calm solitary and spirit of the brand. Visitors passed through a video tunnel with a transparent video wall flowing with underwater sea life and then discovered private gaming sanctuaries inside of geometric blue pods.
Exhibit Design, Graphic Design, Fabrication, Project Management, On-site Supervision
NONdesigns has designed and produced a various WB Games exhibits. Here are some examples.
Exhibit Design, Graphic Design, Fabrication, Project Management, On-site Supervision
12,000 square foot exhibit space for WB Games
Dramatic 20′ tall graphic towers hover over each of the brands while a canopy of white fabric tiles shifts in color, moving with the flow of the booth design. This exhibit incorporated three theaters, an amphitheater complete with bleachers rigged with bass shakers, and a plush business lounge leading to ten meeting spaces.
Exhibit Design, Graphic Design, Fabrication, Project Management, On-site Supervision
11,000 square foot exhibit space for WB Games
For E3 2011, NON designed and built an 11,000 square foot exhibition space for Warner Brothers Games. The objective of this design is to immerse the gamer into the environment of each game while maintaining a consistent branding system that unites the world of WB Games. For feature titles like Batman and Lord of the Rings, large scale graphics provide background to themed kiosks. Large cylinders hover over each of the kids games vividly bringing characters from the games to life. Visitors pass through a 100′ long WB Games motif to enter the lounge and meeting spaces.
Exhibit Design, Graphic Design, Fabrication, Project Management, On-site Supervision
10,000 square foot exhibit space for WB Games
To feature the latest games from Warner Bros., this exhibit features multiple areas for brands such as Lego, Batman, Lord of the Rings and Nintendo Wii U. The space also housed eleven meeting rooms and a theater for game demos and trailers.
Exhibit Design, Retail Design, Experiential Marketing
The convention hall disappears as one passes through the broken sewer tube into the stylized dank sewer lair from Nick’s Teenage Mutant Ninja Turtles brand. The sound of water dripping echoes through the space while sirens and footsteps reverberate from the street level. Layers of sewer grating creates the street level and Manhattan looms overhead mapped onto giant prints. A multitude of interactive areas such as sewer tubes, periscopes, pinball machines and surveilance monitors reveal trailers and sneak-peak footage of the new TMNT. Visitors exit through a sewer tube with display portals flowing into the Nick Shop.
Exhibit Design, Graphic Design, Fabrication, Project Management, On-site Supervision
7,500 square foot exhibit space for THQ
Private demonstrations are held in theaters built of glowing translucent walls on the inside and a lit pixel motif wrapping the outer surface. Low, angled kiosks host many of the games, while the “Darksiders” is housed in capsules that one can sit inside of and play. The scrim signage doubles as an enclosure, accommodating a private meeting room, staff rest area and VIP lounge.